What Do Walmart’s Website Visits Say for Q4? – TipRanks

Retail and wholesale giant Walmart (NYSE: WMT) is gearing up to announce its Q4 2022 results on February 17.

Ahead of the print, we wanted to see how the company might have fared in Q4 from the aspect of website footfall, something which is not likely to be discussed in the Q4 earnings commentary. For this, we used the new tool available from TipRanks, that analyzes website traffic details for companies.

The company offers merchandise and services at reasonable and discounted prices through its physical stores, walmart.com, and mobile applications (flipkart.com and samsclub.com). Being in the retail/wholesale space, it is clear that every virtual visit to its website and apps counts as a potential revenue generator.

We looked at the statistics available for the fiscal fourth quarter, and were impressed. There was a 7.88% sequential (quarter-over-quarter) rise in total estimated visits to all the online platforms of Walmart, from all over the world. This is significant, because this might have driven more sales for Walmart during the quarter.

However, as we played around with the tool further in an attempt to gain further insights, we saw that there has been a decline in year-over-year overall website visits by 10.02%.

This makes us wonder whether this might have been a headwind for year-over-year compare of revenues. Thinking about it, the year-over-year comparison might have been slightly tough due to the COVID-led surge in global e-commerce sales that occurred in 2020.

Experts Opine

Jefferies analyst Stephanie Wissink reiterated a Buy rating on Walmart Tuesday, with a price target of $184.

“WMT should benefit in a hyperinflationary environment; but the magnitude & broad-based nature slightly shakes our confidence in margin protections,” she said.

The Wall Street analyst consensus is cautiously optimistic about the company, with a Moderate Buy rating based on 16 Buys and seven Holds. The average WMT price target is $165.18

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